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5 TANGIBLE TIPS FOR INCREASING YOUR DECEMBER SALES


With just 24 days left until Christmas, you’re undoubtedly feeling the busy rush of the holiday shopping season right now. As a small business owner now is the time to kick it into high gear to make the most of the season and maximize your December profits!

Read on for 5 simple ideas to increase your sales before the holiday season ends:




1. PUT A SPOTLIGHT ON YOUR BEST-SELLERS




At this point in the holiday shopping season, you know which of your products are the most popular sellers for gifting. Dedicate a window display to “trending gifts,” or use holiday signage to put the focus on these best-selling items to motivate more purchases.




2. HOST A VIP IN-STORE EVENT




Your repeat customers are typically your best customers. Thank them for their loyalty with an exclusive event: host a VIP-only sale, provide a unique in-store holiday experience, or invite them to shop new arrivals before anyone else.




3. PARTNER UP




Other small business owners can be your greatest ally this holiday season. Partner up with like-minded local shops nearby that sell complementary goods or services to create cross-promotional offers. In the end, partnering up will be a win-win to drive traffic for both businesses.




4. PASS OUT PRODUCT SAMPLES




From cosmetics to food, customers love free samples. Consider what complimentary samples you can pass out within your space as a way to generate buzz for gift items that shoppers may have otherwise passed by.




5. COUNTDOWN WITH PROMOTIONS




Offer a new “daily deal” discount or special as you countdown the holiday shopping season. The time-sensitive nature of each deal will help drive repeat business to encourage customers to come back and shop each day’s promotion.




With just a little extra focus this month, your small business can make this December a very merry one to remember. The Centennial team wishes you a successful holiday season! Please reach out to your Local Leasing and Business Development Representative if there’s anything we can do to help your business thrive.